Article 1 – Organisation
The company JB LEBREC (Ardent Pêche), whose registered office is located at Zone Industrielle de Trehonin Le Sourn, 56300 Pontivy, registered with the Pontivy Trade and Companies Register, is organising a free prize draw with no purchase necessary, entitled "Black Quest", as part of the commercial promotion Black Friday.
The contest runs from Monday 24/11/2025 to Friday 28/11/2025 inclusive.
Article 2 – Eligibility Conditions
The contest is open to any adult natural person residing in mainland France, with access to the Internet and a valid email address, excluding Ardent Pêche staff and their families.
Participation in the contest implies full and unconditional acceptance of these rules.
Article 3 – How to Enter
During the game period:
- Certain products on the ardent-peche.com website are secretly identified as "Black Quest" products.
- These products are not displayed as on promotion on the website.
- When a customer adds one or more of these products to their cart and enters the secret code "BF25", a discount of 20% applies exclusively to these flagged products.
- The code is not valid on other items on the website, and is valid on the websites ardent-peche.com and ardentflyfishing.com.
Every validated order containing a discount applied by code BF25 (and therefore including at least one eligible product) constitutes an automatic entry into the daily draw.
Article 4 – Prize Draws and Selection of Winners
A draw will be held each day among orders validated during the period from 00:00 to 23:59.
The daily winner will be selected at random from eligible participants.Winners will be notified by email at the address provided at the time of the order.
Article 5 – Prizes
Each day, one winner will receive a prize package.
Prizes cannot be exchanged, refunded, or replaced by a cash equivalent.
Article 6 – Prize Delivery
Prizes will be shipped directly to the winner's postal address provided at the time of the order, within 5 business days following the end of the promotion. Where applicable and if logistics allow, the prize may be added to the order placed on the website.
In the event that the prize package is returned due to an incomplete or incorrect address, the winner forfeits their prize with no possibility of appeal.
Article 7 – Liability
Ardent Pêche cannot be held responsible for: any malfunction of the Internet network preventing participation in the contest, any errors in the contact details provided by participants, or misuse of the promotional code.
Article 8 – Personal Data
The data collected as part of the contest is intended for the management of the competition and the delivery of prizes.
In accordance with the General Data Protection Regulation (GDPR), each participant has the right to access, rectify, object to, and request the deletion of their data, by writing to:
Ardent Pêche – Marketing Department – Zone Industrielle de Trehonin Le Sourn, 56300 Pontivy
Article 9 – Rules Consultation
The complete rules are available free of charge on the websites ardent-peche.com and ardentflyfishing.com throughout the duration of the promotion.
Article 10 – Disputes
This contest is governed by French law.
Any dispute relating to the interpretation or application of these rules shall be settled solely by the organising company, and, failing an amicable agreement, by the competent courts.